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About me
B.S. in Media Management and Ethics, St. John Fisher College (Rochester, NY)
Worked and volunteered with over 40 nonprofits and socially conscious organizations from New York to Texas, to Jamaica, and a Greek island
I appreciate the balance and embrace the pressure of storytelling work that takes place in a planning meeting, behind a desk, at a TV station, or during a live event
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Download CVGet to Know Melatest Experience
Freelancer
Collaborating on customized long-term contracts or one-time projects including integrated strategy, public relations, social media management, website development, blogging, and event promotions.
Engagement Manager
Directed all marketing, branding, and design-based client accounts as the point of contact for clients. Led agency project management system, determined deadlines, project briefs, and feedback across departments, and assisted with new business development, pitching, proposal and contract writing, and renewals.
External Relations
Grew a pre-grad internship role into a full-time External Relations department within the agency. Specializing in event, campaign, and mission-based public relations strategies, community volunteer and ambassador programming, media buying, corporate sponsorship strategy, and grassroots marketing tactics.
Media Intern
Analyzed traditional and new media consumption trends to build recommendations and pitch a lead-generation media campaign to Excellus BlueCross BlueShield targeting two lines of business for the upcoming Open Enrollment period.
